{"id":2965,"date":"2024-12-26T11:00:19","date_gmt":"2024-12-26T02:00:19","guid":{"rendered":"https:\/\/www.n-academy.jp\/pre\/?p=2965"},"modified":"2024-12-26T11:04:39","modified_gmt":"2024-12-26T02:04:39","slug":"digital-marketing_03_03","status":"publish","type":"post","link":"https:\/\/www.n-academy.jp\/pre\/2024\/12\/26\/digital-marketing_03_03\/","title":{"rendered":"\u3053\u308c\u3067\u8ff7\u308f\u306a\u3044\uff01\u5931\u6557\u3057\u306a\u3044Web\u5e83\u544a\u306e\u9078\u3073\u65b9\u3068\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u79d8\u8a23"},"content":{"rendered":"<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#Google\"><span class=\"toc_number toc_depth_1\">1<\/span> \u307e\u305a\u53d6\u308a\u7d44\u3080\u306a\u3089\u3001\u306a\u3058\u307f\u306e\u3042\u308bGoogle\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u304b\u3089<\/a><\/li><li><a href=\"#Web\"><span class=\"toc_number toc_depth_1\">2<\/span> Web\u5e83\u544a\u3067\u6ce8\u610f\u3059\u3079\u304d\u91cd\u8981\u30dd\u30a4\u30f3\u30c8\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">3<\/span> \u5927\u5207\u306a\u306e\u306f\u300c\u3044\u304b\u306b\u304a\u5ba2\u69d8\u76ee\u7dda\u306b\u306a\u308c\u308b\u304b\u300d<\/a><\/li><li><a href=\"#Web-2\"><span class=\"toc_number toc_depth_1\">4<\/span> Web\u5e83\u544a\u306e\u7a2e\u985e\u306b\u3088\u308b\u9055\u3044<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">5<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2 class=\"midashi2\"><span id=\"Google\">\u307e\u305a\u53d6\u308a\u7d44\u3080\u306a\u3089\u3001\u306a\u3058\u307f\u306e\u3042\u308bGoogle\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u304b\u3089<\/span><\/h2>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-2974\" src=\"https:\/\/www.n-academy.jp\/pre\/wp-content\/uploads\/2024\/12\/digima_13_1.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/><\/p>\n<p>Web\u5e83\u544a\u3068\u4e00\u53e3\u306b\u8a00\u3063\u3066\u3082\u3001<span style=\"color: #000000;\"><strong>\u691c\u7d22\u9023\u52d5\u578b\u5e83\u544a<\/strong><\/span>\u3068\u3082\u547c\u3070\u308c\u308b\u300c<strong><span style=\"color: #3366ff;\">\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/span><\/strong>\u300d\u3001<strong>Web\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u306e\u753b\u9762\u4e0a\u306b\u30d0\u30ca\u30fc\u3092\u8868\u793a\u3059\u308b<\/strong>\u300c<span style=\"color: #3366ff;\"><strong>\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a<\/strong><\/span>\u300d\u3001<strong>Facebook\u3084Instagram\u306a\u3069\u306eSNS\u306b\u914d\u4fe1\u3059\u308b<\/strong>\u300c<span style=\"color: #3366ff;\"><strong>SNS\u5e83\u544a<\/strong><\/span>\u300d\u306a\u3069\u3001\u7a2e\u985e\u306f\u3055\u307e\u3056\u307e\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u4e2d\u3067Web\u5e83\u544a\u306b\u521d\u3081\u3066\u53d6\u308a\u7d44\u3080\u306e\u3067\u3042\u308c\u3070\u3001<span style=\"background-color: #ffcc99;\"><strong>\u307e\u305a\u306fGoogle\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/strong><\/span>\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5165\u308c\u3066\u691c\u7d22\u3057\u305f\u3068\u304d\u3001<strong>\u691c\u7d22\u7d50\u679c\u306e\u4e0a\u90e8\u306b\u300c\u30b9\u30dd\u30f3\u30b5\u30fc\u300d\u306e\u6587\u5b57\u3068\u3068\u3082\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a<\/strong>\u3092\u898b\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\u3053\u308c\u304c<strong>Google\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u6570\u3042\u308b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u4e2d\u3067\u3082Google\u306f\u4e16\u754c\u3067\u6700\u3082\u4f7f\u308f\u308c\u3066\u304a\u308a\u3001\u8ab0\u3082\u304c\u691c\u7d22\u3057\u305f\u3053\u3068\u304c\u3042\u308b\u3068\u601d\u3044\u307e\u3059\u3002Web\u5e83\u544a\u306b\u306f\u4e0d\u6163\u308c\u3067\u3082\u3001\u666e\u6bb5\u304b\u3089\u4f7f\u3044\u6163\u308c\u3066\u3044\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3042\u308c\u3070\u30b9\u30e0\u30fc\u30ba\u306b\u64cd\u4f5c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306f\u305a\u3067\u3059\u3002<span style=\"background-color: #ffcc99;\"><strong>\u8ff7\u3063\u305f\u3089\u307e\u305a\u300cGoogle\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u300d\u3053\u308c\u304c\u5927\u539f\u5247\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"midashi2\"><span id=\"Web\">Web\u5e83\u544a\u3067\u6ce8\u610f\u3059\u3079\u304d\u91cd\u8981\u30dd\u30a4\u30f3\u30c8\u3068\u306f\uff1f<\/span><\/h2>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-2975\" src=\"https:\/\/www.n-academy.jp\/pre\/wp-content\/uploads\/2024\/12\/digima_13_2.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/><\/p>\n<p><strong>\u3067\u306f\u3001\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306b\u5e83\u544a\u3092\u6253\u3063\u3066\u3044\u3051\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/strong><br \/>\n\u5b9f\u969b\u306e\u4e8b\u4f8b\u3092\u3082\u3068\u306b\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u3042\u306a\u305f\u306f\u3053\u308c\u304b\u3089\u30df\u30cd\u30e9\u30eb\u30a6\u30a9\u30fc\u30bf\u30fc\u306eWeb\u5e83\u544a\u3092\u51fa\u3059\u3068\u3057\u307e\u3059\u3002<br \/>\n\u3055\u3066\u3001\u5e83\u544a\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u8a00\u8449\u3092\u5165\u308c\u307e\u3059\u304b\uff1f\u5b9f\u306f\u3053\u306e\u30ad\u30e3\u30c3\u30c1\u30b3\u30d4\u30fc\u304c\u3059\u3054\u304f\u5927\u5207\u306a\u306e\u3067\u3059\u3002<\/p>\n<p>\u300c\u305d\u3046\u3060\u306a\u3042\u3001\u3058\u3083\u3042\u3046\u3061\u306e\u4f1a\u793e\u306e\u6c34\u306f\u3001\u4ed6\u793e\u3088\u308a\u3082\u5927\u5bb9\u91cf\u3067\u5b89\u304f\u3066\u7523\u5730\u306b\u3082\u3053\u3060\u308f\u3063\u3066\u3044\u308b\u304b\u3089\u3001\u3053\u308c\u3089\u3092\u30a2\u30d4\u30fc\u30eb\u3057\u3088\u3046\u300d<\/p>\n<p>\u3053\u3093\u306a\u3075\u3046\u306b\u3001\u8003\u3048\u3066\u3044\u307e\u305b\u3093\u304b\uff1f\u81ea\u793e\u88fd\u54c1\u306e\u30bb\u30fc\u30eb\u30b9\u30dd\u30a4\u30f3\u30c8\u3092\u5165\u308c\u8fbc\u3082\u3046\u3068\u3057\u3066\u3057\u307e\u3046\u3002<\/p>\n<p>\u3057\u304b\u3057\u3053\u308c\u3067\u306f\u300c\u5168\u7136\u52b9\u679c\u304c\u51fa\u306a\u3044\u300d\u5e83\u544a\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u7279\u306b\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u6253\u3061\u51fa\u3059\u3079\u304d\u306f\u3001\u300c\u304a\u5ba2\u69d8\u306f\u3069\u3093\u306a\u60a9\u307f\u3092\u62b1\u3048\u3066\u3044\u308b\u306e\u304b\u300d\u3067\u3059\u3002<\/p>\n<p>\u3061\u3087\u3063\u3068\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\n<strong>\u307f\u306a\u3055\u3093\u3082\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u4f7f\u3046\u969b\u306f\u3001\u4f55\u304b\u3057\u3089\u306e\u8ab2\u984c\u3084\u60a9\u307f\u3001\u4e0d\u5b89\u304c\u3042\u308a\u305d\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306e\u60c5\u5831\u3092\u691c\u7d22\u3057\u307e\u305b\u3093\u304b\uff1f<\/strong><br \/>\n\u4f8b\u3048\u3070\u3001\u6c34\u3067\u3042\u308c\u3070\u300c\u6700\u8fd1\u7720\u308a\u304c\u6d45\u3044\u3002\u6c34\u3092\u305f\u304f\u3055\u3093\u98f2\u3080\u3068\u3044\u3044\u3068\u805e\u3044\u305f\u3051\u3069\u3001\u826f\u3055\u305d\u3046\u306a\u6c34\u306f\u306a\u3044\u304b\u306a\uff1f\u300d\u3068\u8003\u3048\u3001\u300c\u6df1\u3044\u7761\u7720\u3000\u6c34\u3000\u304a\u3059\u3059\u3081\u300d\u306a\u3069\u3068\u691c\u7d22\u3059\u308b\u3068\u601d\u3044\u307e\u3059\u3002<br \/>\n\u305d\u308c\u306a\u306e\u306b\u300c\u5927\u5bb9\u91cf\u3000\u25cf\u25cf\u7523\u3000\u5b89\u3044\u300d\u3068\u3044\u3063\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3067Web\u5e83\u544a\u3092\u4f5c\u3063\u3066\u3044\u3066\u306f\u3001\u3044\u3064\u307e\u3067\u3082\u304a\u5ba2\u69d8\u306e\u691c\u7d22\u7d50\u679c\u306b\u306f\u8868\u793a\u3055\u308c\u307e\u305b\u3093\u3002\u305d\u3082\u305d\u3082\u5927\u5bb9\u91cf\u3084\u5b89\u3055\u3067\u5546\u54c1\u3092\u9078\u3076\u4eba\u306f\u3001Web\u691c\u7d22\u3067\u306f\u306a\u304f\u30b9\u30fc\u30d1\u30fc\u306a\u3069\u306b\u76f4\u63a5\u898b\u306b\u884c\u3063\u3066\u8cfc\u5165\u3059\u308b\u4eba\u304c\u591a\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n<p><span style=\"background-color: #ffcc99;\"><strong>Web\u3067\u5546\u54c1\u3092\u691c\u7d22\u3059\u308b\u4eba\u306f\u3001\u89e3\u6c7a\u3057\u305f\u3044\u60a9\u307f\u3084\u4e0d\u5b89\u304c\u3042\u3063\u3066\u5546\u54c1\u3092\u63a2\u3057\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u6027\u8cea\u3092\u7406\u89e3\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/strong><\/span>\u5e83\u544a\u3092\u51fa\u3059\u3068\u304d\u306f\u300c\u60a9\u307f\u89e3\u6c7a\u300d\u3092\u610f\u8b58\u3057\u305f\u4e0a\u3067\u3001\u305d\u306e\u5546\u54c1\u306f\u304a\u5ba2\u69d8\u306e\u3069\u3093\u306a\u60a9\u307f\u3092\u89e3\u6c7a\u3067\u304d\u308b\u306e\u304b\u3002\u304a\u5ba2\u69d8\u304c\u305d\u306e\u5546\u54c1\u3092\u6b32\u3057\u3044\u3068\u601d\u3046\u3068\u304d\u3001\u3069\u3093\u306a\u30b7\u30c1\u30e5\u30a8\u30fc\u30b7\u30e7\u30f3\u304c\u60f3\u5b9a\u3067\u304d\u308b\u304b\u3001\u3068\u611f\u4e0a\u3052\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u58f2\u308a\u624b\u3067\u3042\u308b\u4f01\u696d\u304c\u4f1d\u3048\u305f\u3044\u30e1\u30ea\u30c3\u30c8\u3068\u3001\u8cb7\u3044\u624b\u3067\u3042\u308b\u304a\u5ba2\u69d8\u304c\u6c42\u3081\u3066\u3044\u308b\u30e1\u30ea\u30c3\u30c8\u306f\u5fc5\u305a\u3057\u3082\u4e00\u81f4\u3057\u306a\u3044\u3002\u3053\u308c\u3082\u305c\u3072\u899a\u3048\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>Web\u5e83\u544a\u306e\u5177\u4f53\u7684\u306a\u4f7f\u3044\u65b9\u3084\u30c6\u30af\u30cb\u30c3\u30af\u306f\u3001\u691c\u7d22\u3059\u308c\u3070\u3044\u304f\u3089\u3067\u3082\u8abf\u3079\u3089\u308c\u307e\u3059\u3002\u3080\u3057\u308d<span style=\"background-color: #ffcc99;\"><strong>\u91cd\u8981\u306a\u306e\u306f\u3001\u300c\u9867\u5ba2\u76ee\u7dda\u300d<\/strong><\/span>\u3067\u3059\u3002<strong>\u305d\u308c\u3055\u3048\u3064\u304b\u3080\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001Web\u5e83\u544a\u3067\u671f\u5f85\u3059\u308b\u52b9\u679c\u3092\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"midashi2\"><span id=\"i\">\u5927\u5207\u306a\u306e\u306f\u300c\u3044\u304b\u306b\u304a\u5ba2\u69d8\u76ee\u7dda\u306b\u306a\u308c\u308b\u304b\u300d<\/span><\/h2>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-2976\" src=\"https:\/\/www.n-academy.jp\/pre\/wp-content\/uploads\/2024\/12\/digima_13_3.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/><\/p>\n<p>\u518d\u3073\u3001\u3054\u81ea\u8eab\u304c\u666e\u6bb5\u4f55\u304b\u3092\u691c\u7d22\u3059\u308b\u3068\u304d\u306e\u3053\u3068\u3092\u601d\u3044\u51fa\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u4e00\u5ea6\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5165\u308c\u3066\u691c\u7d22\u3057\u305f\u3082\u306e\u306e\u3001\u601d\u3063\u305f\u901a\u308a\u306e\u60c5\u5831\u304c\u51fa\u3066\u3053\u306a\u3044\u3002\u305d\u3046\u306a\u308c\u3070\u753b\u9762\u3092\u623b\u3063\u3066\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5909\u3048\u3066\u518d\u5ea6\u691c\u7d22\u3057\u76f4\u3057\u307e\u3059\u3088\u306d\u3002\u305d\u3057\u3066\u671b\u3080\u60c5\u5831\u304c\u51fa\u3066\u304f\u308b\u307e\u3067\u3001\u691c\u7d22\u30dc\u30bf\u30f3\u3092\u30dd\u30c1\u30c3\u3068\u62bc\u3057\u3066\u306f\u753b\u9762\u3092\u623b\u308a\u3001\u307e\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5909\u3048\u3066\u2026\u2026\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u3057\u3087\u3046\u3002<span style=\"background-color: #ffcc99;\"><strong>Web\u5e83\u544a\u306f\u3001\u3053\u306e\u691c\u7d22\u306e\u7121\u9650\u30eb\u30fc\u30d7\u3092\u6b62\u3081\u308b\u306e\u304c\u30b4\u30fc\u30eb\u3060\u3068\u8003\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/strong><\/span><\/p>\n<p>\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u304a\u5ba2\u69d8\u306e\u6c17\u6301\u3061\u3084\u60a9\u307f\u306b\u5bc4\u308a\u6dfb\u3046\u8a00\u8449\u3084\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u3067\u300c\u3042\u3001\u3053\u306e\u5546\u54c1\u3088\u3055\u305d\u3046\u300d\u3068\u7acb\u3061\u6b62\u307e\u3089\u305b\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u304a\u5ba2\u69d8\u76ee\u7dda\u306b\u306a\u308b\u3053\u3068\u304c\u5927\u5207\u306a\u306e\u3067\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u300c<span style=\"color: #3366ff;\"><strong>3C\u5206\u6790<\/strong><\/span>\u300d\u3068\u8a00\u308f\u308c\u308b<span style=\"color: #3366ff;\"><strong>\u9867\u5ba2\u30fb\u5e02\u5834\uff08Customer\uff09<\/strong><\/span>\u3001<span style=\"color: #3366ff;\"><strong>\u7af6\u5408\uff08Competitor\uff09<\/strong><\/span>\u3001<span style=\"color: #3366ff;\"><strong>\u81ea\u793e\uff08Company\uff09<\/strong><\/span>\u306e<span style=\"background-color: 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style=\"background-color: #ffcc99;\"><strong>\u5e83\u544a\u306b\u304b\u3051\u308b\u30b3\u30b9\u30c8\u3092\u7121\u99c4\u306b\u305b\u305a\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u3068\u3053\u3068\u3093\u304a\u5ba2\u69d8\u306b\u5bc4\u308a\u6dfb\u3046\u3053\u3068\u3002\u58f2\u4e0a\u304c\u4e0a\u304c\u3089\u306a\u3051\u308c\u3070\u3001\u898b\u76f4\u3059\u3079\u304d\u306f\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u306a\u304fWeb\u5e83\u544a\u306e\u5185\u5bb9\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"midashi2\"><span id=\"Web-2\">Web\u5e83\u544a\u306e\u7a2e\u985e\u306b\u3088\u308b\u9055\u3044<\/span><\/h2>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-2977\" src=\"https:\/\/www.n-academy.jp\/pre\/wp-content\/uploads\/2024\/12\/digima_13_4.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/><\/p>\n<p>\u5e83\u544a\u3092\u691c\u8a0e\u3057\u3066\u3044\u304f\u3046\u3048\u3067\u300c\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u4ed6\u306e\u5e83\u544a\u3082\u691c\u8a0e\u3057\u3088\u3046\u300d\u3068\u8003\u3048\u308b\u65b9\u3082\u3044\u3089\u3063\u3057\u3083\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001<strong>\u540c\u3058Web\u5e83\u544a\u3067\u3082\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3068SNS\u5e83\u544a\u30fb\u30d0\u30ca\u30fc\u5e83\u544a\u3067\u306f\u3001\u304a\u5ba2\u69d8\u3068\u5546\u54c1\u306e\u9593\u306e\u8ddd\u96e2\u304c\u7570\u306a\u308b\u3053\u3068\u306b\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/strong><\/p>\n<p><span style=\"color: #3366ff;\"><strong>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/strong><\/span>\u306f\u3001\u304a\u4f1d\u3048\u3057\u3066\u304d\u305f\u3088\u3046\u306b<span style=\"background-color: 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style=\"background-color: 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